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Poker software company announces deal to increase market share in Scandinavia

Despite one of their best partners, Betfair, announcing plans to move to their own platform, CryptoLogic has brokered an exclusive three-year contract with Betsafe, one of the fastest-growing poker sites in Scandinavia.

The agreement, made through CryptoLogic’s wholly-owned subsidiary WagerLogic Limited, will introduce Crypto’s poker software to Betsafe players later this year.

“For poker licensees, size matters. Thanks to a five-year focus on international markets, CryptoLogic’s software now powers the world’s largest shared poker network that excludes US players,” said Lewis Rose, CryptoLogic’s President and CEO. “Our size advantage, plus our adherence to strict regulatory standards will give Betsafe—and its players—a profitable, safe home online. Betsafe’s established, rapidly growing player base and reputation for safe, secure gaming fit perfectly with CryptoLogic’s focus on the world’s blue-chip gaming brands.”

CryptoLogic’s reputation and market-leading strength in Betsafe’s core European markets were key factors in Betsafe’s decision.

“When we decided to expand our poker room, we knew we wanted a trusted software provider with a reputation for liquidity, stability, quality and integrity. CryptoLogic offered all this — and more,” said Andre Lavold, Betsafe’s CEO. “CryptoLogic’s suite of innovative, exclusive games will bring new excitement to our poker players across Europe and beyond.”

Through WagerLogic, Betsafe’s players have access to the world’s largest shared poker network that excludes the US market, enabling them to find a game at the level and stake they want, in the currency they want, when they want. Players can also take advantage of some of the Internet’s most popular online games. These include the new Hold’Em BlackjackTM, a game created exclusively for CryptoLogic licensees, which combines the intensity of poker with the simplicity of blackjack.

“The addition of Betsafe to our select roster of blue-chip licensees enhances our focus on Europe,” said A.J. Slivinski, WagerLogic’s Managing Director. “We’re very excited to provide our software and services to Betsafe, and look forward to a long relationship.”

Betsafe.com joins licensees including williamhillpoker.com, interpoker.com, sunpoker.com, pokerplex.com, classicpoker.com, ukbettingpoker.co.uk, littlewoodspoker.com, and a soon-to-be launched Playboy site.

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Cryptologic is looking to expand after US collapse
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